Author: Lex Rex

Lex Rex is an anonymous contributor.

How To Speak Mac: A Translation of Apple’s June 10, 2013 TV Advertisement

This is it. This is what matters. The experience of a product. How will it make someone feel? Will it make life better? Does it deserve to exist? We spend a lot of time on a few great things… until every idea we touch… enhances each life it touches. You may rarely look at it, […]